Ford to Exit the Minivan Market

July 8th, 2008

All the car blogs lately have been speculating on the direction that the Ford Motor Company is going to take in the wake of declining sales and stiff competition. We know that Ford has too much capacity and we know that the company will be closing some key plants and laying off an as yet to be determined number of employees. What hadn’t been clear is which models would be cut from the line up. Now, it appears that Ford will exit the lucrative minivan market. That’s right, Ford apparently will stick with building cars, trucks, and SUVs, and leave the minivan market to the other players.

Ever since the Chrysler Corporation invented the minivan market back in the early 1980s with its line of “K-car” derived minivans - the Dodge Caravan, Plymouth Voyager, and the Chrysler Town & Country - Ford has been playing catch up. Indeed, a series of forgettable “star” named minivans were served up by Ford and summarily rejected by consumers: the Aerostar, Windstar, and the Freestar. Later, both Honda and Toyota brought out their own entries and Ford, along with Chevrolet found themselves trailing badly in an overcrowded segment. Indeed, several GM divisions sell minivans, as does Kia and Nissan, making the market especially tight.

Should Ford decide to go ahead with plans to ditch the minivan market, it wouldn’t be a complete retreat. For one, many consumers prefer the automaker’s popular Ford Explorer SUV while its all wheel drive Freestyle wagon/crossover competes well too. Finally, another vehicle - the Edge - will soon make its debut and likely pull many minivan customers over. The Edge will be yet another crossover vehicle - somewhat of a SUV/wagon hybrid - and fill the need for consumers.

Yes, Ford appears ready to ditch the minivan market. No loss to consumers and probably a smart move for the beleaguered automaker.

Copyright 2006 - For additional information regarding Matt Keegan, The Article Writer, please visit his blog for wit, quips, and freelance writing tips.

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Ultra Low Priced Cars Will You Buy One

June 30th, 2008

North American motorists have gotten used to paying $20-$25,000 or more for their new vehicles. Long gone are the days when sub $10,000 cars ruled the highways, with few cars available for under $15,000 these days. All of that will be changing as the pending introduction of cheap cars from China as well as imports from Mexico and other third world nations will reshape the automotive landscape. Will you buy one of these bargain brands or will you stick with one of the trusted names? Let’s step forward a few years to look at a radically changed automotive market and just what it may have to offer to you, the value conscious consumer.

If you follow automotive press reports then likely you have heard talk of cheaply priced cars from China being imported to the US and Canadian markets. At prices reported to be as low as US$ 6500, these cars have created a lot of buzz and have raised concern about the entire automotive industry, domestic and foreign. One big question asked includes this: how will domestic manufacturers be able to compete price wise? Well, prices won’t be quite as low as first reported once certain safety and anti-pollution measures are added in; instead the final starting price will likely be in the neighborhood of US$ 8500.

Regardless of exactly where the final starting prices are set, an economic tsunami could hit in short order.

Two of China’s top brands, Chery and Geely, are reportedly preparing to export cars to the US in 2008. Both manufacturers produce several lines of vehicles, but current manufacturing output is limited. Expect no more than 200,000 of these vehicles for the first few years, but maybe millions more once additional capacity has been brought online.

In India, several manufacturers have been quietly expanding capacity to serve the burgeoning Indian market. One manufacturer, Tata Motors, even has pledged to build a car starting at US$ 2000. That’s no typo - two thousand dollars for a new car! The last car that sold at this price in the US was the VW Beetle. Of course, you have to go back to the late 1960s to find a new Beetle at that price.

Will Tata and other Indian automakers export their cars to the U.S.? Given the current state of the Indian auto industry, likely this will not happen for some time. Capacity is expanding, but it is barely keeping up with domestic demand. Plus, each model would have to undergo extensive upgrades in order to conform to strict U.S. emissions, safety, and quality standards. Yet, the possibility of a car that will greatly undercut Chinese models in price is intriguing.

Don’t think for a moment that leading world automakers will take these challenges lying down. Ford is proposing to build a sub-$10,000 vehicle in Mexico; GM is tapping its South Korean arm Daewoo for additional low cost models; and DaimlerChrysler is shopping around for a partner to help build it own super cheap people mover for around the same price.

Toyota, Honda, and several other Asian manufacturers will be sure to respond. With factories scattered across the globe, each company can pull a model from one factory and ship it to the U.S. to compete. Already, Honda and Toyota are offering cars at around $12,000 or less and each of these models could retail for much less if they are built in countries where wage levels are very low.

So, what does all of this mean for consumers? Well, you aren’t likely to see an across the board drop in automobile prices, but you probably will see the end to “sticker shock” the phenomenon that has stunned new car buyers for the past generation. What you may find is this: $60,000 Lexus‘ and $6000 Scions being sold side by side. A huge difference in price, but something that the North American auto enthusiast may find to be commonplace.

Copyright 2006 - Matt Keegan is a freelance automotive writer covering the classics, new models, and industry trends. You can maintain your car - domestic or foreign — with the help of high quality auto parts from Crane, Painless, and Taylor Cable.

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Cargo Liner Essentials and Information

June 8th, 2008

The proliferation of available pick up trucks on the market has yielded quite a few useful aftermarket accessories to enhance the ownership experience. Trucks from Ford, Chevrolet/GMC, Dodge, Toyota, Nissan, and Honda are all being marketed to businesses as well as to individuals who prize the versality of these types of vehicles. If you own a pick up truck, more than likely you extensively use the cargo bed as you transport wood, gravel, home supplies, or other heavy duty items. To protect your cargo bed from damage, quality custom made cargo liners offer ample protection for your vehicle that no off the shelf product can possibly equal. Let’s take a look at some key features that make custom made liners a smart buy.

Liners from Husky are among the select brands on the market offering premium protection for your SUV or truck as they made to exacting specifications to produce the following importaint characteristics:

Every liner is designed to the precise specifications of your vehicle’s cargo bed. There is no “one-size-fits-all” style made.

Custom liners are produced from tough polyethylene materials to stay supple in a variety of weather conditions: from summer’s intense heat to winter’s extreme cold.

High quality liners contain molded-in tread patterns that grips onto cargo. This means that whatever you decide to place in the back of your truck will not shift around.

Many custom made liners not only cover the bed bottom but the interior sides as well.

Able to resist moisture including snow, ice, hail, sleet, and rain; can properly contain mud, dirt, gas, oil, even battery acid.

Quality cargo liners are available in three important colors: gray, black, and tan to match or pleasantly contrast just about any vehicle produced.

In addition, not like off the shelf models, custom made cargo liners are thicker, much more able to resist abuse, and even have a better look to them. Since you paid a lot of money for your vehicle, why would you select a product that is costly, won’t last, and looks terrible? Instead, choose a custom designed cargo liner that is certain to hold up over time, through a variety of conditions, and still look great years later.

Finally, a cargo liner will add value to your truck. Once time comes for you to trade in your truck for the latest model, your cargo liner will be credited with helping you maximize your trade in value: no scratches, dents, or dings thanks to your properly fitted custom cargo liner!

Copyright 2006 - Matt Keegan is a freelance automotive parts writer covering a variety of products including Cargo Liners, the Husky Cargo Liner, and SUV Cargo Liner products and accessories.

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